Brussels, 4 May 2023 – AIM strongly supports the European Commission’s objective to ensure open, interoperable, and innovative virtual worlds that can be used safely and with confidence by citizens and business alike. Brands are already present in virtual worlds,...
READ MORE
Brussels, 27th April 2022 – AIM, the European Brands Association, welcomes the provisional political agreement reached on 23rd April between the European Parliament, Council and Commission on the proposed Digital Services Act (DSA). The final text strengthens obligations on online...
READ MORE
Brussels, 31 March 2022 – AIM, the European Brands Association, welcomes the landmark political agreement reached last week by the European Parliament and Council on the proposed Digital Markets Act (DMA), which will help curb gatekeeper platforms’ unfair trading practices online...
READ MORE
AIM, the European Brands Association, welcomes the proposed Artificial Intelligence (AI) Act which aims to make sure that AI can be trusted by EU citizens while guaranteeing their safety and fundamental rights. AIM particularly welcomes the proportionate risk-based approach of...
READ MORE
