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News & Positions - November 2019

European industries unite to call for an ambitious EU industrial strategy

Industry4Europe, a coalition of 149 sector Associations representing the diversity of the EU’s industrial base, today published its new Joint Paper ‘A long-term strategy for Europe’s industrial future: from words to action’. Through cross-sectoral recommendations, the Industry4Europe coalition contributes to...

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News & Positions - October 2019

Best Brand Nudge initiatives revealed for 2019 – AIM Brands Nudging for Good Awards

On 17 October 2019, AIM, the European Brands Association, organised its Brands Nudging for Good Awards in the Concert Noble in Brussels. In the presence of representatives from the European institutions, the branded goods industry, NGOs and academia the three...

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News & Positions - September 2019

Meet the Finalists – AIM presents the 10 finalist nudge initiatives for the Nudging for Good Awards 2019

We are delighted to present our 10 inspiring finalist nudge initiatives for the Nudging for Good Awards 2019, coming from Danone, Essity, Heineken, Mars, Nestle, PepsiCo, Pernod Ricard, Procter & Gamble, Savencia and Unilever. Check out the nudge cases on...

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News & Positions - September 2019

AIM signs the Circular Plastics Alliance Declaration

On 20 September 2019, the Circular Plastics Alliance (CPA) presented and adopted its declaration. The declaration has been developed by the complete plastics value chain with support of the European Commission, and describes the alliance's vision for more recycled plastics in...

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News & Positions - July 2019

AIM publishes Brands’ Eco-Design Model

The development of eco-design for packaging represents a strategic part of how brands are integrating circular thinking into their business strategies. Several AIM members have their individual company commitments and goals addressing eco-design. For a complete overview, have a look...

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