Working towards their Plastic Packaging Commitment, Nestlé Europe presented the first 100% rPET bottle. Under their Belgian natural mineral water brand VALVERT they have launched the first Nestlé bottle in Europe made out of 100% recycled PET. In order to...
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Brands are arguably the most pervasive force in the world for business growth – but can they also be a force for change, or for good? What role should brands play in an increasingly fractured society? Gillette CEO, Gary Coombe,...
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Working toward their Plastic Packaging Commitment, Nestlé launched a new range of healthy snacking bars under the ‘YES!’ brand. Importantly, the bars will now come in a new paper flow wrap packaging that is widely recyclable. Read the full press...
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Kellogg Company takes its corporate responsibility work and impact to the next level and just launched Creating Better Days, its 11th annual Corporate Responsibility Report. Kellogg’s® Better Days builds on Breakfasts for Better Days™ successes. Through the next-generation Kellogg’s® Better...
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Discover how consumer behaviour is evolving and the 2019 trends with the most impact, Understand what consumer trends will reign in 2019, Identify factors affecting consumer purchasing decisions and Learn how to target consumers based on what they value in...
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