Unilever has delivered on its industry leading commitment to voluntarily disclose fragrance ingredients across its home care and beauty & personal care products in Europe and the US by the end of 2018.
Consumers across Europe and the US can now view fragrance ingredient information for over 3,000 home care and beauty & personal care products including popular household brands such as Dove, Axe, Comfort and OMO. The company’s decision to disclose fragrance ingredient information down to 0.01% of the product formulation was an industry first, paving the way and encouraging many other companies to do the same.
(Source: Sustainable Brands)
