Stay-at-home orders issued during the coronavirus pandemic disrupted the school year as families and teachers know it. From remote learning to teaching at home, all across North America school is quite different. This has created some unique challenges, especially for children facing poverty, who may not have access to educational resources at home.
First Book, a nonprofit organization that provides new books and resources to the educators and kids who need them most, stepped up to help fill this gap. The organization needed help to ship educational materials to homes across North America.
That’s where the Mars brand AMERICAN HERITAGE® Chocolate stepped in—pledging additional funds to help the organization distribute over 50,000 books to nearly 20,000 students in underserved communities where we live and work. The books will be distributed through food banks, homeless shelters and aid organizations like Save the Children.