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NEWS UPDATES 08 April 2020

HEINEKEN – Together against COVID-19!


HEINEKEN announced today the measures it has been taking since the beginning of the Covid-19 outbreak to support the health and livelihood of employees and communities in which it operates, and announces it is donating to the Red Cross to support the most vulnerable.

  • For its people: to support the health and safety of its employees.
  • For its customers: HEINEKEN is scaling up initiatives in support of on-trade customers across markets in all regions.
  • For its suppliers: HEINEKEN is committed to paying suppliers at agreed payment terms and will support its most vulnerable small and medium sized suppliers through early payments.
  • For its communities: HEINEKEN is deploying multiple local initiatives across its global operations in support of those who are at the front line of the Covid-19 fight.

HEINEKEN is donating €15 million to support the International Federation of Red Cross and Red Crescent Societies (IFRC) relief efforts for the most vulnerable people affected by Covid-19, in particular in Africa, Asia and Latin America.

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(Source: Heineken N.V.)