We work for sustainable growth through trusted brands.
AIM is the European Brands Association representing brand manufacturers in Europe on key issues which affect their ability to design, distribute and market their brands.READ MORE
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Brands are committed to reducing their impact on the planet. For BIC this is captured in 5 sustainable development commitments to be achieved by 2025, referred to as "Writing the future, together".
This year BIC announced it is transforming its approach to plastic, significantly improving BIC products' environmental footprint and reducing carbon emissions: YouTube video
BIC's vision is to bring simplicity & joy to everyday life and to positively impact the world by offering sustainable solutions.