Supply chain transparency means brands need good relationships with suppliers to ensure there are shared values. Nike builds long-term relationships with suppliers who share a commitment to making products responsibly and sustainably.
In this video Nike shows the human stories behind its supply chain. Brands are increasingly ensuring that their values and commitment reach every level of their business, recognising their wide impact and reach.
As Nike demonstrates, Brands have a role to play in ensuring that their suppliers embrace values encompassing sustainability and social responsibility - this is achieved through good relationships and communication.