AIM initiates dialogue on the role of brands for health & wellbeing

April 2013 AIM initiates dialogue on the role of brands for health & wellbeing

AIM event 30 May - In cooperation with MEP Anna Maria Corazza Bildt (EPP Group) AIM organizes a debate on how to promote healthier lifestyles and the role brands can play. The event will take place at the European Parliament on 30 May. The debate will focus on what brands can do. How can they take their share of responsibility and contribute to the prevention of chronic diseases? What are the roles of the different stakeholders involved and how can they work together?

For further information about the event, please contact Katrin Recke, AIM's Senior Sustainability and Supply-Chain Manager at  katrin.recke@aim.be

See also:

Charter for Brands on Health & Well-Being

The Contribution of Brands to Health and Well-being in Europe, 2011 Report of Initiatives

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